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Launched: Amber Chia’s Guide to a Successful Modelling Career.

Two Malaysian Fashion Icons posing for yours truly during the launching of Amber Chia's Guide to a Successful Modelling Career.

Two Malaysian Fashion Icons posing for yours truly during the launching of Amber Chia’s Guide to a Successful Modelling Career.

Amber Chia’s guide to a Successful Modelling Career is the first of many to come in the Masterclass Series by MPH, a new line of books by local experts sharing their knowledge and experience in their areas of specialty.The book is not meant to be a technical know how of posing or catwalk but instead an off the cuff sort of guide book for a successful modelling career based on practical experience and personal journeys.

“I did not know a thing about modelling when I started out as a teenager. I wish there was a school or a guidebook that I could have referred to back then.” says Amber. “I managed to set up a modelling academy a few years back and now, I’m so happy that I can also produce a guidebook to help aspiring models.”

Amber Chia’s Guide consists of 11 chapters, each full of advice for young women keen on pursuing a modelling career in Malaysia and beyond. Topics covered include how to assess oneself, modelling platforms, professional attitude, personal branding, avoiding scams, other employment opportunities and much more.

Amber also shares her journey, from her childhood days in Tawau daydreaming about modelling, to winning the GUESS international ambassadorship and where she is today.

With no mentor and no connections in the industry, she could have easily stumbled and made the kind of mistakes many aspiring models make on their quest for success. But her steely determination to make it big on her terms guided Amber through the difficult years.

Now, in a single book, she shares all the best practices for succeeding in the field that she has so thoroughly dominated.

“Being a professional model is hard work, but at the end of the day, if it is something you enjoy and have passion for, modelling can be a very rewarding career choice. I made that choice a long time ago and despite the ups and downs, I’m glad I did.”

Amber Chia’s Guide to a Successful Modelling Career is published by MPH Group Publishing and will be available in all major bookstores at RM35.90 a copy. It will also be available as an e-Book via MPH Digital.

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